Sales force effectiveness for life sciences — without the guesswork.

I help pharmaceutical and biotech commercial teams design territories, fix the CRM and data problems underneath them, and get the field force pointed at the right targets. It’s specialized, unglamorous work that the big generalist firms aren’t built to do well.

SFEiQ is deliberately small. You work directly with me.

Six things I fix

• Territory design & salesforce optimization — fair, winnable territories that don’t drop high-value accounts.
• CRM territory file integration — getting your map to show up correctly inside Veeva or Salesforce.
• Compliant free text enablement — letting reps capture real intelligence without tripping compliance.
• MSL intelligence commercialization — turning field medical insight into something commercial can use, legally.
• CRM ownership audit & migration governance — clean, documented system moves with no lost history.
• Multi-layer geographic data harmonization — making ZIP, territory, and vendor data layers finally agree.

If it’s specific, high-stakes, and the generalists keep missing it — that’s my work.

Tell me what you’re up against.